FMCG — GenNeXT ERP

The Challenge

What FMCG businesses deal with every day

Secondary sales data arriving 30 days late — demand planning is guesswork
Scheme calculations done manually in Excel — errors and distributor disputes
Beat coverage unknown until end of month
Van returns not reconciled daily — cash and stock gaps accumulate
No visibility into channel-wise stock and offtake by SKU

GenNeXT ERP Solution

Built for FMCG — out of the box

GenNeXT ERP handles the full FMCG go-to-market cycle: beat-plan-based field sales, primary sales from company to distributor, secondary sales from distributor to retailer, and scheme management at every tier.

Beat Plan & Route Management

Define salesperson routes, assign parties to beats and monitor daily beat coverage with visit logs and order capture.

Primary & Secondary Sales

Track company-to-distributor (primary) and distributor-to-retailer (secondary) sales separately with drill-down analytics.

Trade Promotion Management

Configure slab-wise, party-wise and product-wise schemes — auto-applied at billing, no manual calculations or disputes.

Van Sales / Pre-Sales Order Booking

Field reps book orders on route; van is loaded against orders; daily van settlement records sales, returns and cash.

Distribution Channel Management

Full channel hierarchy: super stockist → distributor → retailer — with stock visibility and claim settlement at each level.

MRP-Controlled Pricing

Enforce MRP ceiling at all levels of the channel. GST-compliant invoicing with HSN codes, tax slabs and e-way bill.

See how customers are succeeding with GenNeXT ERP solutions for FMCG

Ramdev Masala

Vasant Masala

Ganesh Masala

Gajanand Foods

Kitchen Xpress

Aliz Masala

Kemchho Papad

Shaman Spices

Shree Ganesh Masala

Laxmi Masala

Shree Bhagwati